The automotive industry is going through the greatest revolution in its history. From insurance and financing to after-market services and flexible business models, digital disruption is driving every organization out of its comfort zone.

In this white paper, you’ll learn how technology-driven trends and customer service expectations are redefining the CX, including:

• Reinventing the brand-customer relationship
• Disrupting the traditional automotive value chain
• Leveraging data to stay ahead of the competition
• Shifting gears from being product-centric to customer-centric

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