Pedro LozanoCEO – Europe, Middle East and Africa (EMEA)

As CEO for Sitel Group’s Europe, Middle East and Africa (EMEA) region, Pedro Lozano oversees an organization of 30,000 employees across 70 sites in 15 countries who speak more than 30 different languages. A Sitel veteran, he joined the company in 2001 as CFO for the group’s Iberian operations. Thanks to an approach to strategy and planning grounded in a forensic focus on understanding the meaning behind numbers and therefore understanding why each client is different, he has moved smoothly and with great business success from finance to management; first as managing director for Iberia and then for Southern Europe and latterly the EMEA region before taking moving into his current role in 2019.

Pedro is bilingual (Spanish and English) and holds a Degree in Business Administration from the Universidad Pontificia de Comillas in Madrid. Before joining Sitel, he worked in travel management and marketing.

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