Insights|Industry Snapshot

Driving Customer Loyalty in E-Commerce

Driving Customer Loyalty in E-Commerce
E-commerce sales are anticipated to reach $3.9 trillion globally in 2021.* Online retailers need to focus in on the differential elements of their customer experience (CX) to create ongoing loyalty and retain their new customer base.
Driving Customer Loyalty in E-Commerce

In This Industry Snapshot

Based upon proprietary research conducted across the U.K. and U.S. and analyzed by Sitel Group® in the first quarter of 2021, learn about:

  • The role of CX in online purchasing decisions
  • The attributes driving customer loyalty
  • Drivers of customer loyalty by generation
  • Preference for e-commerce brands that support social or ethical causes
  • Opportunities to deliver a superior customer experience

*https://www.businessinsider.com/global-ecommerce-2020-report#:~:text=Global%20Ecommerce%20Sales%20%26%20Statistics,in%20%243.914%20trillion%20this%20year

Driving Customer Loyalty in E-Commerce