Instant messaging is forcing brands to meet the conversational needs of their customers.

This means providing quick and seamless customer service by responding in real-time and be where your customers are.

During this webinar we will explore the following trends:

  • The majority of customers still prefer calling or sending emails. That said, an increasing number of customers (especially digital natives) choose texting over traditional channels.
  • How two-way messaging is driving efficiency and adding a personal touch to customer service.
  • Should your business embrace conversational messaging?
  • The key ingredients to building a true conversational messaging platform.
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