Instant messaging is forcing brands to meet the conversational needs of their customers.
This means providing quick and seamless customer service by responding in real-time and be where your customers are.
During this webinar we will explore the following trends:
- The majority of customers still prefer calling or sending emails. That said, an increasing number of customers (especially digital natives) choose texting over traditional channels.
- How two-way messaging is driving efficiency and adding a personal touch to customer service.
- Should your business embrace conversational messaging?
- The key ingredients to building a true conversational messaging platform.