The pandemic has been the driving force behind new consumer trends that are already reshaping the way customers expect to interact with brands. As we move into 2021 and look forward to the prospect of a post-COVID-19 world, businesses must rethink their customer experience in order to be ready for this new normal.

In this not-so-typical webinar, CX experts Simon Hunt and James Bednar will debate various approaches that real companies are taking to their customer experience strategies. Join this lively discussion to hear differing viewpoints on both traditional and innovative implementations around the globe.


Simon Hunt

VP, Products & Innovation

James Bednar

VP, Solutions & Innovation

Camille Thompson

Global Marketing, Sitel Group

More about our speakers

Simon Hunt, VP, Products & Innovation

Simon Hunt is VP, Products & Innovation for EMEA responsible for product strategy and innovation for Sitel Group’s EMEA and global regions. Hunt has 20 years’ experience in customer experience (CX), 10 years in BPO and a further 10 years in Financial Sevices as he was responsible for Customer Strategy for Health Wealth and Insurance Provider ManuLife.

He has worked as a senior leader on three continents, with more than 28 large companies, delivering transformational change, with digital, customer-centric strategies. He is passionate about delivering innovation that is novel, useful and profitable by focusing on the existing client base and new logos and building on the success to date, continuing innovation and growth.

James Bednar, VP, Solutions & Innovation

James Bednar is VP of Solutions & Innovation for Sitel Group® and is responsible for Sitel’s Client Application Solutions Team.  Bednar’s team supports a wide range of application solutions, touching all aspects of the Contact Center, and is tasked with growing Sitel’s client relationships through the use of innovative technology solutions.

With more than 19 years’ experience in the BPO industry, Bednar has held numerous positions from developer, technology project manager, and software architect.  Bednar has spent most of his professional career helping clients to deliver cutting-edge solutions around CRM, Customer Experience, Social Media, Self-Service and Back Office.

Bednar holds an MBA from Montclair State University, an MS in Software Engineering from Rochester Institute of Technology, and a BA in Psychology from William Paterson University.

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