Following recent market changes, Sitel Brazil’s  Country Manager  assumes a new, corporate role within Sitel Group
Sao Paulo, Brazil – January 15, 2018 – Today, Sitel Group names Laurent Delache, a renowned Brazilian executive of customer experience management, Brazil’s Country Manager. Delache will oversee all aspects of Brazil’s operations and report to the group’s Chief Operations Officer Olivier Camino. Delache brings more than 25 years of professional experience in customer experience management, IT, business consulting and contact center operations. He has worked for several global organizations including Alcatel Lucent, Aspect, Bull, COPC and Genesys. Most recently, he served as an SVP with Aspect for Latin America and the Caribbean.

Géraud Mazel, Sitel Brazil’s Country Manager since January 2016, has accepted a new role at the group’s Miami headquarters: Vice President, Transformation, Sitel Group. In the new position, Mazel will work with Camino and be responsible for the transformation strategy of the Sitel Group. By March, Mazel will complete the transition process already under way and relocate to Miami.

With the customer experience industry’s continuous transformation, these changes reflect Sitel Group’s evolution to achieve future goals.

About Sitel Group

Sitel Group is one of the largest customer experience companies in the world. The group is comprised of industry-leading firms providing business process outsourcing, digital marketing, training and talent management, technology and innovation, consulting and analytics solutions.

With subsidiaries such as Sitel, TSC, Learning Tribes, Extens Consulting, Sitel Insights and Innso, the group’s services are leveraged across geographies, verticals and all stages of the end-to-end customer journey, helping clients effectively harness the industry’s explosive digital transformation and consistently deliver outstanding customer experiences.

With over 30 years of industry-leading experience, Sitel Group’s 75,000 associates service over 400 clients – Fortune Global 500 companies as well as local businesses – through its network of more than 150 offices in 25 countries.