Sitel Group® Wins Gold Globee® Award for Innovation in Customer Service in the 2022 Sales, Marketing, Customer Success, and Operations Awards

These prestigious global awards recognize individuals, teams and departments within organizations and Sitel Group® was selected as the winner in the Innovation in Customer Service category for its success in developing Zee, the world’s first digital eyewear assistant, for Zenni, the world’s largest online eyewear retailer.

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June 28, 2022 - 2 MIN READ

Miami – June 28, 2022 – The Globee® Awards, organizers of the world’s premier business awards and business ranking lists, has named Sitel Group® as a Gold-Award winner in the 9th Annual 2022 Sales, Marketing, Customer Success, and Operations Awards.

These prestigious global awards recognize individuals, teams and departments within organizations and Sitel Group® was selected as the winner in the Innovation in Customer Service category for its success in developing Zee, the world’s first digital eyewear assistant, for Zenni, the world’s largest online eyewear retailer.

Zee revolutionized the eyewear industry with advanced online servicing and care through leveraging the Sitel® Digital Agent, a cognitive chatbot technology that enhances the overall customer experience by eliminating wait times and providing fast and accurate answers to common questions. The results saw an increased inquiry resolution of 98.87% – an uplift of over 13% and an 88% customer satisfaction rating.

Jeff Huang, Sr. Director, Global Operations at Zenni, commented, “Partnering with Sitel to build a smarter, optically skilled chatbot with operational back-office depth allows Zenni to deliver not only affordable, high quality glasses around the world at scale, but also award-winning customer care at scale.”

“It’s an honor to be recognized with a Gold Award for Innovation in Customer Service, which reflects the entrepreneurial mindset Sitel Group® has had from its early beginnings,” said Olivier Camino, Global COO & Co-Founder. “As a company, we constantly seek to develop our market offerings to provide our customers with the most innovative and forward-thinking products on the market, such as Zee. Our focus on development and innovation has a fundamental role in our leading position within the CX market, which is highlighted by this prestigious award.”

More than 50 judges from around the world representing a wide spectrum of industry experts participated in the judging process and their average scores determined the 2022 award winners.

For more information about Sitel Group, visit www.sitel.com. 

About Sitel Group®

As one of the largest global providers of customer experience (CX) products and solutions, Sitel Group® empowers brands to build stronger relationships with their customers by creating meaningful connections that boost brand value. Inspired by each brands’ unique vision and goals, we ask “what if?” applying our expertise to create innovative solutions that reduce customer effort.

With 160,000 people around the globe – working from home or from one of our CX hubs – we securely connect best-loved brands with their customers over 8 million times every day in 50+ languages. Whether digital or voice-based, our solutions deliver a competitive edge across all customer touchpoints. Our award-winning culture is built on 40+ years of industry-leading experience and commitment to improving the employee experience.

EXP+™ from Sitel Group is a flexible solution with complete cloud capability, designed to simplify the delivery of end-to-end CX services, while boosting efficiency, effectiveness and customer satisfaction. EXP+ creates a robust ecosystem by harnessing the power of five connected product families.

Learn more at www.sitel.com and connect with us on Facebook, LinkedIn and Twitter.

About the Globee Awards 

Globee Awards are conferred in nine programs and competition: the American Best in Business Awards, Business Excellence Awards, CEO World Awards®, Cyber Security Global Excellence Awards®, Disruptor Company Awards, Golden Bridge Awards®, Information Technology World Awards®, Sales, Marketing, Customer Success, & Operations Awards, and Women World Awards®. Learn more about the Globee Awards at https://globeeawards.com.

Media Contacts

Matt Jaffe, matt@relativity.ventures
Rebecca Sanders, media@sitel.com 

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