The General Data protection Regulation (GDPR) is here and it brings with it a whole new approach to the way companies around the world conduct business with European citizens.

The GDPR is a legal framework that applies to any business of any size that collects, stores or processes the personal information of any individual living in any of the 23 member countries that make up the European Union (EU).

Devised to give consumers control of their data and its use, it lays down strict rules as to how; and under what circumstances, a company can gather personal information and demands that businesses communicate clearly why they require certain information and how they intend to use it.

Any data gathered has to be portable – EU residents can demand to see it and transfer it at any moment – and properly protected. Under the terms of GDPR a company is obliged to alert individuals within 72 hours if its systems have been breached and their data potentially exposed.

To help your organization make sense of all things GDPR, including the opportunities it presents to standardize its data collection processes for the whole continent of Europe and for building stronger, trust-based relationships with customers, we have created a series of articles, infographics and videos that will tell you everything you need to know.

*The information contained within these pages does in no way constitute legal advice.

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