Taking stock of the future.
Today’s consumers are omnichannel, but simply knowing where they are is not enough. Whether it’s at the store’s checkout counter, an online point-of-sale or calling the contact centre to track an order, your organisation needs to know who the customer is – their preferences, purchase history and their lifetime value – to make a difference. This is a challenge you can’t overcome without data. Accessing and analyzing data, in real time, across all channels and touchpoints gives your organisation a full view of your customers.
Your CX is now your USP.
For your retail customer experience – at every step from customer journey mapping and omnichannel optimization to data analysis and in-store associate training – Sitel Group partners with your organisation to optimize its CX. We take full advantage of technological innovations that are redefining the retail landscape – whether you’re a legacy brand, online retailer, direct-to-consumer business or a blend of all three.