About us.

We are redefining the contact center by pairing innovative solutions with the human touch, emotion and empathy of our people.

Our Mission

Every organisation can build stronger brand engagement and drive long-term business growth by unlocking the power of customer experience (CX).

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Our Values

Our values make us who we are – they shape the way we do business; they are central to our culture; and they form the strong foundation that differentiates us.

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Driving Operational Excellence

Through our business-wide approach to excellence in execution, you can be sure of consistent service-levels and a focus on iterative improvements, ensuring you continue to meet and exceed your business goals.

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Associate Engagement

More than a traditional voice of the employee programme, Sitel® MAX makes our people active participants in improving their employee experience.

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Call Centre Security and Risk Management

Protecting your customers and your business means working with partners as committed to data security as you are.

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Corporate Social Responsibility

Corporate Social Responsibility (CSR) at Sitel Group is about giving back to the communities in which we live and work.

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Facts, Figures and Locations

With 100,000+ people working across the globe, we securely connect brands with their customers over 4.5 million times every day in 50+ languages, driving our clients’ digital CX strategies forward.

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People Leading our Teams

From shaping our culture and driving associate engagement to building innovative customer-centric solutions, meet the people leading our teams around the globe.

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