Sitel Philippines’ talent development program, Sitel Academy, recognized with 42nd PMAP People Program of the Year Award

Manila, Philippines – Sitel Philippines’ received the 42nd People Management Association of the Philippines (PMAP) People Program of the Year Award for Talent Development – National Capital Region level for its Sitel Academy program. Sitel, the BPO business of Sitel Group, one of the largest customer experience management companies, began the Sitel Academy training program to develop talent and expand their reach in the Philippines communities.

This award marks the fourth award for this program in 2018 including a Gold Anvil Award, recognition at the Quill Awards and the Stevie™ Awards. These accolades highlight Sitel’s commitment to consistently and intentionally improving BPO employee engagement by leveraging innovative people programs.

“We’re honored to be recognized for our commitment in providing an inclusive and learning-focused environment for our people while investing in the growing BPO industry in the Philippines,” stated Craig Reines, Sitel Chief Operating Officer APAC. “We strive to do our part to help future customer experience professionals – including near-hires and students – through Sitel Academy.”

The company’s pioneer training program, Sitel Academy, has provided free essential skills training for near-hire BPO professionals and students. Sitel Academy has also established partnerships with nearly 150 universities throughout the country and with government organizations, such as the Department of Labor and Employment (DOLE) and the Commission on Higher Education (CHED).

Since 2012, Sitel Academy has successfully enhanced the skills of more than 20,000 graduates, with improved passing rates in screening tests for contact center jobs. More than half of Sitel Academy alums have been employed in the BPO industry.



 Sitel Group is one of the largest customer experience companies in the world. The group is comprised of industry-leading firms providing business process outsourcing, digital CX, training and talent management, technology and innovation, consulting and analytics solutions.

With subsidiaries such as Sitel, TSC, Learning Tribes, Extens Consulting, Sitel Insights and Innso, the group’s services are leveraged across geographies, verticals and all stages of the end-to-end customer journey, helping clients effectively harness the industry’s explosive digital transformation and consistently deliver outstanding customer experiences.

With over 30 years of industry-leading experience, Sitel Group’s 75,000 associates service more than 400 clients, Fortune Global 500 companies as well as local businesses, through its network of more than 150 offices in 25 countries.

Sitel Group