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Multinational Consumer Electronics Manufacturer Chooses Sitel for Tech Support

Sitel, a global business process outsourcing or “BPO” provider, has announced that a multinational consumer electronics manufacturing company chose them to deliver technical support services.

As per the agreement, Sitel’s associates will deliver technical support for the manufacturer’s exclusive portfolio of multimedia equipment.

Demands for service for this popular consumer electronics brand are likely to go up with the holiday season fast approaching. To address this, Sitel has brought in more associates at their on-shore U.S. facility and said it will persist with its expansion drive even after the holiday season is concluded. This will improve the capacity available immediately to appropriately cater to the customers’ product enquiries not only throughout the holiday season but even after it draws to a close.

In addition to having a good reputation for providing a high standard of customer care, Sitel also brings forth a depth in its BPO expertise, derived from servicing multiple regions and offices across the globe.

Bert Quintana, global chief operations officer for Sitel said, “The wireless and consumer electronics industry is constantly innovating to remain competitive in the global marketplace, and Sitel’s international footprint enables clients to scale rapidly in new markets. We also understand the challenges that companies face in differentiating customer care and work closely with our partners to ensure that we deliver consistent, high quality care that builds brand loyalty while simultaneously optimizing their operating costs.”

Sitel is privately held by Canadian company, Onex Corporation and provides customer care for the world’s leading brands, including 47 Fortune 500 brands across North America, EMEA, Latin America, Australia and New Zealand. It services and caters to their clients’ requirements through their 60,000 associates in 27 countries and more than 140 off-shore, on-shore and near shore locations.

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